VENTURE X CARD LUX TRAVEL DIRECT MAIL MAGAZINE
Designed a luxury direct mail experience for the Capital One Venture X card, featuring a custom fold-out that transforms into a high-end travel magazine. Crafted to drive engagement through aspirational storytelling, premium materials, and immersive, editorial-style photography.
Designed a luxury direct mail experience for the Capital One Venture X card, featuring a custom fold-out that transforms into a high-end travel magazine. Crafted to drive engagement through aspirational storytelling, premium materials, and immersive, editorial-style photography.
Venture X Travel card envelope cover + opening of tri-fold
Fully open tri-fold and travel booklet reveal
Lux Travel booklet page one and two
Lux Travel booklet center page
Lux Travel booklet page three and four
Lux Travel booklet back cover and cover
Full inside of envelope tri-fold without booklet and back of envelope with mailing requirements
BJ'S CAPITAL ONE MEMBERSHIP DIRECT MAIL OFFER
Designed a holiday direct mail campaign for a BJ's Wholesale Club partnership with Capital One, developing a cohesive suite of touchpoints—including envelope, offer form, and buck slip—crafted to capture attention and drive membership upgrade consideration.
Designed a holiday direct mail campaign for a BJ's Wholesale Club partnership with Capital One, developing a cohesive suite of touchpoints—including envelope, offer form, and buck slip—crafted to capture attention and drive membership upgrade consideration.
Acknowledgements: VML Capital One Creative Team Jonathan Schneider & Patricia McGuire